Avenue Stone Real Estate's Step-by-Step Marketing Plan
Step 1
Pricing | Positioning | Timeline
Step 2
Decluttering | Cleaning | Staging
Step 3
Photography & Videography
We used premier photography, twilight photos, drone shots, engaging listing videos and reels, an interactive 3-D and 2-D floor plan. We work with only the best to highlight your home and tell your home's story, because the quality of the marketing matters.
Step 4
Online & Print
The key here is making sure that the local community as well as people from around the globe knew this home was for sale.
We created a custom website featuring special features of the home, videos, photos, and detailed information about the neighborhood. Then created a QR code for that website to share on flyers, social media, mailers, and more.
We created beautiful property brochures highlighting all the features and amenities, placed in the home for buyers and mailed to hundreds homes.
We featured the home as a Zillow Showcase property, generating 81% more page views, 75% more saves, and 85% more shares. And making it 10% more likely to go pending in 14 days and selling for an average of 2% more.
We partnered, collaborated, and did paid ad campaigns with luxury platforms and we got the property in front of REALM members with high buyer matches.
We took advantage of email marketing. From sharing the listing with our entire database to local Realtors to Realtors from around the globe, all with a focus on our feeder markets.
We took advantage of our social media channels, hosting a Broker's Open Content Creation Day - generating an additional 50K views of this home on Instagram. We also promoted it on TikTok and Youtube Shorts, and currently have over 36K views on Youtube.
Step 5
Contingency Removal
We ended up receiving multiple offers, allowing our sellers more freedom to negotiate important items like repairs, closing and possession dates, and more.
Tanya listed our home after it had been on the market for 6 months without a successful transaction. She gave the listing new energy by upgrading the listing photos, shooting numerous videos and prominently promoting it on social media. Her new approach immediately yielded showings during which she was diligent in keeping us apprised of their status. In less than 2 months, we received an offer which was record time for a high-end luxury home. During the negotiation process, Tanya helped strategize negotiating tactics. In the end, we closed a deal for a fair price. We would (and have already) recommended Tanya to friends and family.
- The Goetsch Family
Primary phone
509-475-9075Website
http://avenuestonerealestate.comLicense Number
#21033417 | SP58808Avenue Stone Real Estate | Real Luxury | Tanya Starkel | Top 1% Spokane Realtor
Tanya Starkel is known for her professionalism, integrity, and wealth of knowledge in Spokane’s real estate market. With a resilient “make it happen” attitude, she is trusted to guide clients through even the most complex transactions, always with a no-drama approach and a focus on results. Her expertise spans the South Hill, Spokane Valley, Liberty Lake, and Coeur d’Alene—helping move-up sellers, relocation clients, and downsizers find the most profitable opportunities across every price point.
As a managing broker, certified luxury home specialist, Real Luxury member, and owner of Avenue Stone Real Estate, Tanya ranks in the top 1% of Spokane Realtors. She is also a member of REALM, placing her among the top ½ of 1% of real estate professionals globally. With a business degree from Washington State University, she continually sharpens her skills through masterminds and national conferences, ensuring her clients benefit from cutting-edge strategies and market insight.
Having returned to Spokane to raise her two boys, Tanya understands firsthand why so many choose to call this region home. From summers on the lakes to winters in the mountains—and a thriving, family-centered community in between—Spokane offers a lifestyle as rewarding as the homes themselves.
Whether you’re relocating to Spokane, selling a South Hill property, or downsizing to your next stage of life, Tanya delivers a tailored strategy designed to maximize results and minimize stress. She focuses on the details, the vision, and the experience that transform real estate from a transaction into a milestone.
Real estate the way it should be: Seamless, Personal, and Al
Tanya’s commitment to her clients is reflected in the lasting relationships she builds and the successful outcomes she delivers. From helping first-time buyers secure their ideal home in competitive markets to guiding investors toward profitable opportunities, Tanya approaches every transaction with precision and care. Clients often highlight her ability to anticipate challenges, negotiate strategically, and ensure a smooth, stress-free process from start to finish. Her goal is simple: exceed expectations and make each client’s real estate journey a rewarding one.
Lifelong connection to Spokane, offering an insider’s perspective on neighborhoods, schools, and amenities.
Expertise spanning urban, suburban, and waterfront properties.
Skilled in matching clients with homes and investments that align with their lifestyle and goals.
Informed guidance on up-and-coming areas and sought-after addresses.
Strategic negotiation skills that give clients an advantage in any market condition.
*LICENSED IN WASHINGTON AND IDAHO.
95+ 5-star ratings
KW #1 on Listing Units for Team Sales (2022, 2021)
KW #1 in Sales Volume for Team Sales (2023, 2022, 2021)
KW Top Individual Sales for 2020
Real Trends Award (2024, 2023, 2022, 2021)