Avenue Stone Real Estate's Step-by-Step Marketing Plan
Step 1
Pricing | Positioning | Timeline
Step 2
Decluttering | Cleaning | Staging
Step 3
Photography & Videography
We used premier photography, twilight photos, drone shots, engaging listing videos and reels, an interactive 3-D and 2-D floor plan. We work with only the best to highlight your home and tell your home's story, because the quality of the marketing matters.
Step 4
Online & Print
The key here is making sure that the local community as well as people from around the globe knew this home was for sale.
We created a custom website featuring special features of the home, videos, photos, and detailed information about the neighborhood. Then created a QR code for that website to share on flyers, social media, mailers, and more.
We created beautiful property brochures highlighting all the features and amenities, placed in the home for buyers and mailed to hundreds homes.
We featured the home as a Zillow Showcase property, generating 81% more page views, 75% more saves, and 85% more shares. And making it 10% more likely to go pending in 14 days and selling for an average of 2% more.
We partnered, collaborated, and did paid ad campaigns with luxury platforms and we got the property in front of REALM members with high buyer matches.
We took advantage of email marketing. From sharing the listing with our entire database to local Realtors to Realtors from around the globe, all with a focus on our feeder markets.
We took advantage of our social media channels, hosting a Broker's Open Content Creation Day - generating an additional 50K views of this home on Instagram. We also promoted it on TikTok and Youtube Shorts, and currently have over 36K views on Youtube.
Step 5
Contingency Removal
We ended up receiving multiple offers, allowing our sellers more freedom to negotiate important items like repairs, closing and possession dates, and more.
Tanya listed our home after it had been on the market for 6 months without a successful transaction. She gave the listing new energy by upgrading the listing photos, shooting numerous videos and prominently promoting it on social media. Her new approach immediately yielded showings during which she was diligent in keeping us apprised of their status. In less than 2 months, we received an offer which was record time for a high-end luxury home. During the negotiation process, Tanya helped strategize negotiating tactics. In the end, we closed a deal for a fair price. We would (and have already) recommended Tanya to friends and family.
- The Goetsch Family
Primary phone
509-475-9075Website
http://avenuestonerealestate.comLicense Number
#21033417 | SP58808Tanya's life has been marked by a series of strategic moves and a resilient 'make it happen' attitude. She is known for her professionalism, integrity, wealth of knowledge, and no drama approach to helping her clients win. She will close the most complex of transactions with finesse. Her expertise in Spokane's real estate market extends from the finest details to the most profitable opportunities at different price ranges.
Tanya is hardworking and dedicated to excellence. She is a managing broker, certified luxury specialist, the owner of Avenue Stone Real Estate, an industry leader in her market, and a member of REALM, the top ½ of 1% of the best real estate professionals globally. Educated in business at Washington State University, she continues to hone her craft by attending conferences and staying connected with other real estate masterminds.
She loves that Spokane is a great place to raise a family having returned here to raise her two boys. Spokane is known for the outdoors, amazing lakes, and down to earth people. You will find her and her family at the lake in the summer and on the mountain in the winter - with soccer and basketball everywhere in between.
Whether you are looking to build wealth in real estate, secure your dream home, or transition to your next stage in life - she is here to help you and looks forward to the opportunity to forge a strong partnership. She believes the little details, the surprise and delight moments, make all of the hard work worth it. This is Real Estate with Passion, Vision, and Expertise.
*LICENSED IN WASHINGTON AND IDAHO.
95+ 5-star ratings
KW #1 on Listing Units for Team Sales (2022, 2021)
KW #1 in Sales Volume for Team Sales (2023, 2022, 2021)
KW Top Individual Sales for 2020
Real Trends Award (2024, 2023, 2022, 2021)